Sales Training
Sales Mastery
Prospecting, opening, discovery, objection handling, negotiation, closing and follow-up.
- Level
- All levels
- Modules
- 12
- Duration
- Around 9 hours
- Access
- Included with a Palletise account at launch
About this course
A full sales skills programme aimed at people who sell stock, services or B2B supply. It is written for practical UK selling — trade counters, phone, email and marketplace negotiation — rather than abstract theory.
What you will be able to do
- Run a structured discovery conversation
- Handle price and risk objections without discounting reflexively
- Negotiate terms that protect your margin
- Build a follow-up cadence that converts
- Forecast a pipeline honestly
Course curriculum
01The modern sales conversation
Why process beats pressure.
02Prospecting and lead quality
Finding buyers worth your time.
03Openings that earn attention
First calls, first emails, first meetings.
04Discovery and qualification
Questions that surface real requirements.
05Presenting value
Framing stock and terms around buyer outcomes.
06Objection handling
Price, timing, trust and authority.
07Negotiation fundamentals
Trading concessions instead of giving them.
08Closing without gimmicks
Natural commitment steps.
09Follow-up systems
The cadence most sellers skip.
10Account growth
Turning one order into repeat supply.
11Pipeline and forecasting
Knowing what is real.
12Selling wholesale stock B2B
Applying the whole framework to trade buyers.
Who it is for
- Resellers moving into trade and B2B supply
- Sales professionals wanting a structured refresher
- Business owners handling their own selling
Questions
- Is this only for resellers?
- No. The frameworks apply to any B2B or trade selling role, though the worked examples use wholesale and clearance stock.