Choosing the right selling channels for pallet stock

A pallet almost never suits a single channel. Some items justify individual listings with good photographs; some are only worth selling in job lots; some are too bulky to post at all. Splitting a pallet across channels by item type is usually more profitable than forcing everything through one route.

Sort the pallet by channel, not by category

1. 1A pile for individually listed items above roughly £20 resale
2. 2A pile for local collection-only items that are heavy or awkward
3. 3A pile for bundling into job lots of similar items
4. 4A pile for a market stall or car boot
5. 5A pile for recycling or disposal, priced in as a cost

Don't ignore the time cost

Listing an item well takes time: photographs, description, dispatch and buyer messages. Applied to a £4 item, that time is the whole margin. Track roughly how many minutes each channel costs you per item and use it to decide the minimum item value worth listing individually.

Build the second channel before you need it

Single-channel resellers are exposed to account issues, fee changes and seasonal slumps. Opening and warming a second channel while the first is healthy is much easier than doing it in a crisis.